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3 Ways to Measure Employee Satisfaction

3 Ways to Measure Employee Satisfaction

Satisfied employees are very crucial for any successful company. The fight for acquiring the best talent in the market is getting fiercer day by day. The companies need to ensure that their employees are happy and content or simply risk losing them to growing competition in the market.

This is the major factor behind the increasing popularity of measuring employee satisfaction. Employee satisfaction helps you to determine what are your employees’ requirements and motivations. It also provides valuable insights on how to help them grow more.

Employee satisfaction is necessary as it helps you retain your employees as well as attract top talent in the market. Another reason to monitor employee satisfaction is that it’s a vital component of the overall success of your company. Organizations that engage and motivate their employees consistently carry a competitive edge over their rivals.

So how do you measure employee satisfaction?

It’s not as simple as approaching the employee and asking them whether they are happy working for you. The employee satisfaction process starts on the very first day of work and involves determining who the employees are and what their objectives with your business are.

Let us take a look at 3 ways with which you can measure the employee satisfaction at your company:

1. Evaluate Performance of Your Employees:

Review of the performances of your employees is one of the important aspects of running the company. Without these reviews, it would be very difficult to scale the progress and set up clear objectives for your business. When deployed correctly, such reviews offer much more benefits.

Holding one-to-one meetings with the employees is possibly the best method to gain valuable insights into the workplace environment and the overall office culture. It is also crucial to better understand your employees. This ensures that you have a proper understanding of the requirements and concerns of your employees in the long run.

Additionally, with the support of performance management software, businesses can considerably scale up the productivity by monitoring numerous metrics that determine which employees are highly productive and which are not. These metrics also enable you to have more constructive and solution-driven interactions in the performance review meetings.

2. Organize Surveys:

Organizing surveys is one of the top methods to monitor employee satisfaction and the work culture in your company. However, while the process might seem exhaustive, it need not be. It can be as simple as asking your employees 10 questions about how they feel at work and what changes would they like to see in the company operations.

There are several ready-made online surveys available in the market that you can buy to gauge employee satisfaction. These surveys are crafted to give you better insights on the needs of your employees, their concerns, and what areas they think can be improved. However, the only issue with these ready-made surveys is that they might be slightly impersonal and may not address some of the unique facets of your business.

This is the reason why several companies opt to design their own customized surveys that not only include the proven and established questionnaires but also add specific queries that focus on any known concern.
Another method to make sure that the employee satisfaction surveys are answered honestly and offer meaningful insights is to make them anonymous. This way the employees will not be hesitant while highlighting the areas of concern.

3. Focus Groups for Employees:

Conducting focused groups for employees are an efficient way to utilize their collective intelligence. It also helps in enhancing the response received from employee surveys.

Since these surveys are developed to spot things that can be improved inside the company structure, they are also a great ice breaker in terms of getting a general idea about the areas of concern. If managed properly, employee focused groups can turn out to be a highly effective tool for developing a suitable plan of action to address some of the pressing issues that get highlighted in the surveys. It also creates a highly cooperative work environment since the employees feel that their concerns, suggestions, and opinions are duly heard and appreciated.

About The Author

Anuprit Orse

Anuprit brings a vast experience across functions viz. business management, key account management, and sales operations & has a keen eye for identifying, nurturing and developing new opportunities and has proven record of connecting businesses. Being a focused entrepreneur, Anuprit also offers his edge as an influencer and seed funder to budding enterprises. Over the last 15 years’, he has helped set up several ventures – Prolific Sales Pvt. Ltd., SG Cubes Pvt. Ltd., Business Morphosis, and Creazione IT Solutions. All these have gone on to deliver ample success in the subsequent years. Anuprit has also worked as an independent consultant to a number of companies ranging from start-ups to Fortune 1000 assisting them close deals with companies like HP, Xerox, AWS, Microsoft, Air Canada, Northrop Grumman, Cisco, SAP, Adobe & Honeywell Automation. Here, he assisted them in devising precise strategies to identify customer segments for their respective products and services. He also has a strong knack of devising successful marketing campaigns resulting into a distinct growth of businesses.